Videos to watch

Some people just flat out enjoy being miserable. You can offer to help, you can offer to lead them to a solution–business or otherwise–but no matter how much you try, they just don’t get it. This can be particularly frustrating when the person is someone close you. The following video nails this concept perfectly. I dare you not to laugh.

It’s true—you really do have something the prospect wants, but that’s no reason to be arrogant, condescending, or braggadocios. On the contrary, make a point to be gracious and unassuming because in prospecting, just as in life, what goes around comes around; a lesson one guy learns the hard way…

Effective prospecting isn’t really all that complicated, but it does require you to know a few key concepts. Once you know them and figure out how they work together, prospecting just works—sometimes in the most amazing ways; just like in this video…

Nonverbal signals play an important role in effective communication. Make sure your tone of voice and body language give off friendly signals. Otherwise, the other person might not appreciate your efforts. The man in this video doesn’t come across friendly at all. Check out the way his prospect responds . . .

Always communicate from the other person’s perspective. If you use industry jargon or other confusing terms, your audience won’t be able to relate. This alone is enough to kill your message. This video is a genuine commercial for an Australian telecom provider. It provides a hilarious example of “Multi-crap” aka how not to talk to your audience . . .

Once you know a few key principles, and once you get some experience using them, you can lead your conversations (and prospects) pretty much anywhere . . . a lot like this . . .

This is a fine example of how not to prospect. I used to be guilty of this. Thank goodness, I learned better.

Do you still believe the Mehrabian Myth? Or, even worse, have you passed it on to others? I used to teach it. Never again. This video explains why: