I consider this series one of the most significant accomplishments of my life. It’s been years in the making. The stuff in these books will transform your business results. The critter series is truly an inspired work. While it’s designed specifically with Network-Marketing in mind, readers from a wide range of professions report how well it applies to their interests as well. Learn how to increase your business and, at the same time, celebrate the magnificence of creation. You’re about to see your business—and the animal kingdom—from a whole new perspective.
One reader shares her thoughts about Russ’s critter lessons:
I was still a newbie when I first reached out to Russ. I’m not sure why I did because doing something like that was way out of my comfort zone. I was amazed at how much know-how he shared with me—without asking for anything in return. Then, incredibly, he invited me to read evaluation copies of his Critter Lesson Series. He wanted feedback from someone who didn’t have a lot experience. I couldn’t say “yes” fast enough.
I am so glad I did! I wasn’t a big fan of reading at the time and I had no idea what to expect, but what an experience! The Critter Series transformed both how I relate to people and my understanding of the business. And yet, it does so much more.
There is so much I could say about the Critter Series, but I’m going to try to be brief. To that end, I’m going to list out my thoughts as bullets. Russ’s critter lessons…
Help me to come of out my shell. I’m naturally shy, which can be a challenge in business. I’m still working on it, but the Critter Series is a huge help in this regard.
Teach me how to say more with fewer words. I’m more direct and more relatable which means people are more attracted to my message.
Help me to see others though an entirely new lens—as fellow human beings (not merely as prospects). I now understand how to bring value into the lives of others whether they do business with me or not.
Are just plain fun! I never used to think of reading as fun, but Russ’s writing style flows so well and it’s so real and humorous, I couldn’t put the books down.
Have given me an appetite for personal development. Very unexpected!
Teach a ton of fascinating facts about all sorts of animals. Reading the Critter Series teaches about both animals and people in the most unique way.
Highlight the wonder of creation. I have a newfound awe for our Creator. God is so much bigger and wiser and so much more involved in every aspect of life…. even down to the tiniest little critter on earth. The critter lessons brought these truths to life. They literally increased my faith (which was strong to begin with).
Teach me principles of human connection. While they are optimized for network-marketing, the concepts, and even many of the same words, apply to all types of business, both off- and online.
This series taught me how to make genuine connections with people. For me, this means a combination of “heart knowledge” and “head knowledge” to get me over the initial hump. The Critter Lessons filled in many of the gaps. This made it possible to pay off $20K of credit cards in nine months! As I write this, I’m using the same critter know-how to work on automobile debt. Yay!
The Critter Lesson Series truly is a unique experience. Each volume builds on the previous one. The animal descriptions get more fascinating and the lessons become more profound as you progress through the series. Do yourself a favor and read them in order.